[Italy] What kind of beer is Dreher?

Basic information about Dreher

Dreher is one of the most famous beer brands in Italy, especiallyBeer with a long historyIt is known as the "Best Italian Beer" in comparison to other Italian beer brands.Beers like Peroni and Moretti are generally better known and more widely distributed.Dreher is particularlyA brand that values quality and traditionIt has been evaluated as:

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The story behind the birth of Dreher

Dreher began in Vienna in 1773 when Franz Anton Dreher opened a brewery. He was passionate about beer brewing and brought a breath of fresh air to the beer industry.

In 1841, Franz's son Anton DreherThe world's first lager beer(a style of beer using lager yeast and fermented at low temperatures), which became the symbol of Dreher's innovation. Anton went on to win a gold medal at the Paris World's Fair, and popularized Dreher around the world.

In 1870, Anton, the third generation of the Dreher family, established a brewery in Trieste, Italy, and entered the Italian market, which quickly made Dreher popular.

In the 1960s a new brewery was established in Massafra in southern Italy and the brewery gained an even larger following across Italy.

And in 2012Italy's first RadlerDreher Radler Limone (a mix of beer and lemon juice) was launched, helping Dreher gain a new fanbase as a refreshing, light beer.

Dreher has a long history, but has always innovated and continues to evolve.

Is this a different brand from Hungary's Dreher?

The Hungarian Dreher and the Italian Dreher have in common that they both originated from the same beer brand.Separate brandsAlthough they share the same name, they have different historical backgrounds.

• Dreher from Hungarywas relocated from Austria to Hungary, where it is still produced in Budapest and is a popular brand.
  
  
• Dreher from ItalyIn 1870, the company moved to Trieste and expanded into the Italian market, before being acquired by Heineken in 1974.

The secret behind Dreher's labels

The Italian Dreher label has a design that reflects the brand's history and characteristics. Specifically, it has the following characteristics:

Feature 1 Founded in 1773

The label clearly states that Dreher was founded in 1773, emphasizing that it is a brand with a long history.

Feature 2 Red and yellow are the main themes

The label is based on red and yellow, creating a visually vivid and striking design. The colors evoke a sense of energy and passion.

Feature 3 Illustration of a man carrying beer

The label features an illustration of a man carrying beer, representing the spirit of traditional beer brewing and honesty in work.

Feature 4 Dreher font

The brand name "Dreher" is written in a distinctive font, its classic style highlighting the brand's tradition and history.

In this way, Dreher's label design clearly conveys the company's history and brand identity.

How to enjoy Dreher and pair it with food

Suitable temperature

5-7℃ (It is recommended to drink it moderately chilled, not too chilled)

glass

A glass with a wide mouth will bring out the aroma of the beer more.

Food that goes well with it

Dreher is light and easy to drink, and goes well with any food. We especially recommend pairing it with the following dishes:

Cuisine	Specific dishes	Pairing points
Grilled dishes	Grilled chicken, sausage	The light flavour of Dreher goes perfectly with the savoury flavours of meat dishes.
Fried food	French fries, fried chicken	The slight bitterness neutralizes the oiliness of fried foods, creating a balanced flavor.
pizza	Margherita, Pepperoni	It goes great with pizza tomato sauce and cheese.
salad	Caesar salad, Cobb salad	The sourness of the dressing and the refreshing taste of the beer go together perfectly.

Dreher's current position in Japan

Dreher is gaining attention as an Italian lager beer that can be easily enjoyed in Japan. It is especially popular among beer lovers and beer beginners due to its light taste and compatibility with food. It is available at online shops and imported food stores, so please try enjoying authentic Italian beer at home.

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summary

Dreher is a lager-type beer that represents the Italian beer culture. It is light and easy to drink, and goes well with a variety of dishes, making mealtimes even more enjoyable. Try pairing your next meal with Dreher and experience the flavors of Italy!