[Germany] What kind of beer is ERDINGER?

Basic information about ERDINGER

ERDINGER is a traditional German wheat beer, characterized by its rich foam and fruity aroma. It is full-bodied yet very easy to drink, and can be enjoyed with meals.

\ The traditional taste of German wheat beer can now be easily enjoyed in Japan. /

The story behind the birth of ERDINGER

ERDINGER is a traditional small brewery founded in Erding, Bavaria in 1886. The wheat beer "Weizen" brewed here has been pursued for its quality and flavor for over 130 years.

The then director, Franz Brombach, named the brewery "Erdinger Weissbräu". The initial production volume was about 3,500 hectoliters, but it grew over time and in 1975 his son Werner Brombach took over the business and further developed it.

In the 1980s, Erdinger spread its name beyond Bavaria and throughout Germany, and in 1990 annual production exceeded one million hectoliters.

Today, Erdinger is a beloved brand in over 90 countries and enjoyed around the world as a symbol of Bavarian culture and hospitality. Erdinger is committed to using high-quality ingredients based on strict German purity laws and continues to embody the traditional Bavarian beer culture.

The secret behind the ERDINGER label

The ERDINGER label has a traditional German design. The brand name "ERDINGER" is written in blue in the center, surrounded by illustrations of wheat and hops. These elements symbolize the beer's ingredients and commitment to brewing. In addition, the word "Weissbeer" is written at the bottom of the label, indicating the characteristics of this beer.

Characteristics and how to enjoy ERDINGER

ERDINGER beer comes in a variety of styles, and their original "ERDINGER Weißbier" is characterized by its soft mouthfeel and rich aroma of banana and clove. These fruity aromas are created by fermentation and are part of ERDINGER's charm. In addition, the alcohol-free "ERDINGER Alkoholfrei" is also popular, and can be enjoyed in a variety of situations.

To enjoy ERDINGER, it is important to use the right glass. Serving it in a pint glass or a Bavarian brandy glass will bring out the best of its aroma and flavor. Chilling is also important; chilling it to about 7-10°C will bring out the unique fruity aroma.

ERDINGER also pairs perfectly with Bavarian cuisine, especially sausages, white sausages and pretzels, bringing out the best in its flavor.

ERDINGER is the perfect drink for special occasions with friends and family. When toasting, you can enjoy it even more by saying "Prost!" in German.

Current Position of ERDINGER in Japan

Today in Japan, ERDINGER has established itself as a wheat beer, and is widely recognized as one of the brands that represent the traditional Bavarian beer culture. ERDINGER is present as part of a diverse range of options in the domestic beer market, and is particularly notable for the following points:

First of all, ERDINGER is gaining more and more fans as it stands alongside other domestic and craft beers amid the craft beer boom in Japan. In particular, its fruity aroma and soft taste make it popular with beer novices and women, and it has gained support from a wide range of people.

ERDINGER is also sold in many eateries and restaurants, and is especially popular in German cuisine and beer gardens. It is recommended to pair beer with food that goes well with it, and it has become a standard choice for beer lovers to enjoy the taste.

In addition, ERDINGER also offers the alcohol-free "ERDINGER Alkoholfrei," which has become a popular choice for health-conscious people, drivers, and people who drive frequently. In this way, ERDINGER's position as a beer that can be enjoyed in a variety of situations is being strengthened.

The recognition of ERDINGER in Japan is increasing year by year, and it is often chosen for its quality and reliability, especially in the imported beer market. This has made ERDINGER one of the important players in the Japanese beer scene, and we expect its popularity to continue in the future.

summary

ERDINGER has been an important part of German beer culture since its birth in 1945. It has a fruity flavor and creamy foam, and goes well with food. It's the perfect beer for when you want to enjoy a historic drink while feeling the German tradition, so be sure to give it a try!

\ We deliver the freshness of draft beer from a barrel, and we also offer bottled draft beer! /